Meet Cassini, eBay's very own search engine. Have you ever placed flyers or business cards on car windshields in parking lots? Do you advertise on your own car? Car m. August 5, 2021 Ina Steiner. One of the core values that influences eBay’s search engine Cassini is the relevance of a listing. There have been a lot of rumours about it like it can’t handle HTML or long descriptions. Cassini is also concerned with trustworthiness and the credibility of sellers. 2022 Winter Seller Update. In addition, I've written for several sports wagering sites. Cassini considers various factors to rank listings, including. Sorry to say John but for me and many others Cassini has been a total nightmare and has made it very hard to get stuff seen and sold, as first of all it only picks up and shows items to buyers by the first 4 key words in the listing titile. . How does Cassini affect eBay SEO? Cassini is eBay's search engine algorithm that determines which listings appear at the top of search results. The process of search engine optimization can be applied to any listing (and to a lesser degree, any eBay store as a whole). I just read about Cassini. When I complain and they check my account everything is on top. Fact is the eBay Cassini search engine is the most powerful sale engine on the web. By remaining on this website, you indicate your consent. Since all search engines change over time, I’ll keep. With more item specifics, buyers are more likely to find your listings through search engines — whether it’s eBay’s Cassini or Google — and move toward placing an order. Then from any page on eBay, click “ My eBay ” then “Selling/Sold”, then “Listings”, then “Active”. For this reason, eBay (Cassini) search now automatically filters searches for that phrase to Collectibles > Kitchen & Home > Kitchenware. . it's not the Creator that bears the most blame but the one let it go ahead! ;) I do know a thing or 2 about databases. Final thoughts and considerations. If you don’t understand the importance of ranking first with Cassini, your eBay listings will suffer. Item description. The same way other search engines like Bing, Google or Yahoo work, it is programmed. Google wants you to provide the info or entertainment their users seek; a good Amazon SEO strategy is about selling to everyone who clicks through; Cassini focuses. . eBay search engine optimization describes the actions sellers take to ensure that their product listings are properly ranked. A search for that term displays "0 results found for old town vapor well kit. With the algorithm and criteria changing from year to year, new methods to rise through. In many ways, Cassini is straightforward. Keyword stuffing your listings shouldn’t be your go-to strategy here. We figured the separate storefront with a unique URL might give us some additional exposure in search engines at very low cost. Let’s say you act super quickly and. A search engine is basically a portal to a database of information, enabling users to query its data using keywords, images, and in some cases, even vocal commands. Cassini: eBay Search Engine Optimisation. - To increase traffic to your eBay store, you need to focus on improving your impressions, click-through rate, and conversion rate. To optimize your eBay listings you need to know how the algorithm of its Cassini search engine works. As with all search engines, Cassini works on a secret algorithm, which means it scores and orders listings according to its own criteria. In the readers’ comments it is mentioned that the article headline/link had at first shown and was then dropped from news search, so I. . Exactly how it determines rankings is unclear, but our research suggests that it’s a good idea to use each keyword you want to rank for at least once in your description. I didn't find any that stuck out, but this practice may benefit you. eBay launched the Cassini search engine back in 2013. Every time a customer searches on eBay, Cassini learns about how people search, engage, and purchase on eBay. Etsy CEO Josh Silverman spoke to about 80,000 sellers during the company’s EtsyUp: Holiday Edition virtual event on Thursday where he told attendees he was working to level the playing field for sellers. Your title is a key element in the way eBay listings are displayed on search results. In a previous week’s video, I explained how the eBay search engine, Cassini works. The algorithm is designed to connect buyers to the most listings that Cassini believes they are most likely to purchase from. You can’t make any meaningful editting to listings if item doesn’t get views due to being hidden . First page contains 30 items. Cassini Listing Principles. g. Browse and buy projects Project Catalog. An algorithm determines how items are ranked on the marketplace and can have a significant impact on an eBay seller. How Does eBay’s Search Engine Work? Cassini isn’t quite like Google because eBay users are often coming to buy rather than browse. Google is the most famous search engine, but eBay also has its own search engine named Cassini. The new "Cassini" search engine. Menu eBay. Big retail companies including Target (TGT), Home Depot (HD) and Macy's (M) now have stores on eBay Inc. Window shopping, infinite scroll lists, and micro engagements using simple visual cues are the norm. Because I am new to this. . To help you streamline your description templates, here are three factors to consider so that you close more sales. Improving your performance as a seller on eBay is an important factor in determining how successful you are in selling products and improving your eBay SEO. I can't wait. if I take the word "size" off and just h. Heading Tags (H1,H2,H3,H4,H5,H6) Whether in your blog or eBay product listings, I always recommend input content via the HTML editor . Well, it’s not magic, but rather the work of an intelligent algorithm behind the scenes. fixed price) then the other would have a corresponding decrease,” he wrote in an email to AllThingsD. This website stores data such as cookies to enable essential site functionality, as well as marketing, personalization, and analytics. . Getting a good position in eBay search is no longer about tactics like clever keyword stuffing in. Cassini is designed to reward proven success and punish stupidity. This includes: Finding hot products from 3 different. When the Cassini search engine was. However just getting the correct relevant keywords in the title does not mean your listing will appear at the top of the search results. eBay Help Sign InCassini, eBay’s internal search engine, puts in place measures to deliver the most accurate and relevant search results to customers. Just 1 tip, trick or methodology can over double the sales of an eBay listing and we have over 300 hints, tips, strategies and methodologies. eBay has its own internal search engine, Cassini, which helps customers find the most relevant items. eBay Surveys Professional Sellers on Barriers They Face: by: rhawk : Sun Apr 24 13:51:38 2016: No doubt, nowhere on that survey will it ask if visibility is a problem. Cassini in. (NASDAQ:NASDAQ:EBAY). Cater to Cassini. eBay hasn’t revealed how its search engine Cassini really works, but here’s what I’ve gathered: It analyzes your product relevance: eBay Cassini’s goal is to serve up search results that are relevant to the user’s search. I have excellent products ready to be dropshipped at prices cheaper than I've seen anywhere else. eBay regularly modifies its search engine and algorithm to serve its clients better. It does this by analyzing various data points and using machine learning algorithms to predict which listings are most likely to meet the user's needs. 8. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. Understand and enhance your eBay search engine optimization. . com * Wal-Mart builds search engine from scratch in about 9 mos * EBay replacing decade-old engine with Cassini by 2013Hi everyone, I'm looking to get hardcore into eBay selling. Over the years I’ve worked with several listing programs including Ebay Lister, Blackthorne, and SixBit. Best Match is crucial to making sales on the platform and therefore, this new algorithm change can affect many sellers on eBay. If you have been an old school eBay seller and your sales have never been the same since then, you probably have not changed your listing style to accommodate the needs of Cassini. Try to stay competitive when setting your marketplace price points. Known as one of the top marketplaces for selling products, eBay has a search engine called Cassini. SellerExpress knows that in order to get to the top, you have to build a solid foundation, so we’re going to explore how you can decode the mysteries behind eBay’s. We take a look at a. How Does eBay's Cassini Search Engine Work? Neil Waterhouse 11K subscribers 1. Community; Seller News. Ebay has been testing its new Cassini search engine scheduled to be officially rolled out side-wide next year. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. The goal of Cassini is to provide a better customer experience and to match listings more precisely with what a buyer searches for. Knowing how to take photos for eBay can make a huge difference in sales, but there’s a lot more to being a successful seller! “Selling on eBay for Beginners” and “eBay Business Models” are great places to start. How to game the Cassini Algorithm. eBay’s Cassini is the search engine used by the popular online marketplace to organize and display search results to its users. Above: An artist’s rendering of the Cassini–Huygens probe, the namesake of eBay’s Cassini search engine. Next, add the most important features of the item such as the brand, condition or color. . The goal of eBay title optimization is to make your eBay title stand out among similar items so Cassini shows your listing instead of the competition. It is named after the Cassini space probe and replaced eBay’s previous space-themed search engine, Voyager. Gavin Clarke . We figured the separate storefront with a unique URL might give us some additional exposure in search engines at very low cost. The Search Bar: The buyer goes to the eBay search bar and types “Widget”. " Under the old search engine, eBay would display ads pointing to off-eBay websites, but today under Cassini, eBay displays ""More items related to "old town vapor well kit"" and shows some related. To help customers find relevant. Having expended almost every bit of the rocket propellant it carried to Saturn, operators deliberately plunged Cassini into the planet to ensure Saturn’s moons remain pristine for future exploration—in particular, the. Cassini is eBay’s search engine that works much like Google does. This new search engine totally changed the game for sellers. eBay’s search engine utilizes keywords when deciding which product listing should. That’s why, to drive sales on eBay, you must master eBay SEO. As a result, understanding how Cassini works and leveraging search engine optimization. Hello people, I hope somebody can help me. In a presentation on Cassini's search, the director of the search for eBay Australia, Todd Alexander, outlined four core values that drive eBay's development and tweaking of the Cassini system: Relevance, Value, Trust, and Convenience. Just a few simple changes can often radically increase your sales and profits. I spent 2 entire days changing my listings and haven't seen much change. I am so distressed since you implimented this cassini. 1. Anyone. Step 6: Source product. eBay executive Mark Carges will receive health insurance through COBRA for up to 18 months after he officially steps down as Chief Technology Officer on November 3rd. He used an example of a search for "old town vapor well kit" on eBay. ZIK Analytics is one of the best tools around to help you target the best products and find the search terms to match what your target audience are searching for. Then next to the item that you want to sell more than one item, click the Edit button. 1. Please do your homework and read up on this new search. The more relevant a listing to a customer’s search, the more people will click on it and purchase the item. Considering how useless Ebays search engine currently is, I really cannot figure out what they are patenting or why they are spending the time and money to do so. I researched Cassini and SEO and from what I can see, if I offer free shipping, start my items very low with no reserve and use a 30 day return policy ( with a smile) I jus. 4. eBay SEO, the art of ranking on the Cassini search engine to top Best Match searches and the eBay Buy. It determines whether and in what position your listing is shown to users. Everyone needs to remember that Cassini is not primarily a search engine. Williams' eBay project is a complete rewrite of the piece of software that's been hardwired into eBay's annual $9. The typical “expert” speaks so blithely about having Cassini figured out. Anyone. Announcements. Grand Finale Overview After two decades in space, NASA’s Cassini spacecraft ended its remarkable journey of exploration with a grand finale. The changes eBay will be implementing have the potential to be very disruptive both to sellers and to buyers. To answer the question “He used an example of a search for "old town vapor well kit" on eBay. 3 Conclusion. Several factors are taken into account when evaluating each listing and its search ranking. eBay is a search engine-based website, you go in, you search for something and you get results sorted by pages. In Cassini’s case, the search engine looks at factors like relevance. It determines whether and in what position your listing is shown to users. If they are selling an HO scale item, but specify that it's N, it won't end up in the correct search results. Now, eBay's "Cassini" search engine has changed everything. Ever since eBay implemented the new and changed the sight a few months ago. From the second a customer lands on the eBay homepage the Cassini Search Engine goes to. Think about what you would search for when looking for an item on eBay e. – The “Cassini” Project. Etsy touted a “retrieval engine” called XWalk that improves search results, reminiscent of eBay’s Cassini search engine. We subscribed to eBay's Webstore app which creates a separate store front and URL while displaying eBay listings in the store front. But with the new theory being discussed, sellers are considering taking the opposite approach - downsizing the number. Cassini considers various factors to rank listings, including relevance, performance, and trust. They want to show the listings that will most likely satisfy the user. eBay’s search function loves a free shipping offer, but so do. Google Search The search engine product of Google. Execute strong customer support, which keeps your buyers on your sideCassini The search engine inside eBay. Don't think. A couple weeks ago we noticed are view/watch counts were way down from what they were and attempted to have a discussion with ebay on the topic that proved to be as fruitful as attempting to persuade a rock to lay an egg. . It tracks consumer activity and every search on eBay. . . As an AI designed to enhance eBay listings for the Cassini search engine, eBay Optimizer focuses on creating SEO and LSI-optimized titles and descriptions. SEO is required if you want to increase your chances of. In this section we will go over advanced strategies to grow your online store. The Cassini search engine is designed to provide eBay users with the most relevant and useful search results possible. Cassini decides where to rank products in the search results and content is one of the most important deciding factors the more relevant the content to what the user is searching for the higher the listing. " Under the old search engine, eBay would display ads pointing to off-eBay websites, but today under Cassini, eBay displays ""More items related to "old town vapor well kit"" and shows some related. Ebay removes small US sellers items from the search during times when sales figures slump for these people. Cassini has its own internal keyword research tool to get you started and every field in the listing should include keywords — primary or secondary. Keywords. On my selling account I was trying to see where a couple of my items were when searched with relative words. eBay Cassini is eBay's internal search engine that controls the search results. 3. Cassini is strongly geared toward the buyer, which means you have to really focus on having a sterling reputation. Keywords – Cassini factors in keywords for both titles and descriptions. 001% of all eBay listings are optimised for maximum sales. It has also been manipulated by eBay to deliberately hid. The task for eBay’s search engine (Cassini), is to show the most “relevant” eBay listings. . To optimize for a search engine, you have to know what it looks for. To optimize for a search engine, you have to know what it looks for. Back to main navigation. Ok, so I type into the ebay search box "Caltrops" and what a hoot here's the Cassini idiot reply I get. The only graphic you need is a 1200 x 270 pixel banner which you can easily do yourself if you are printing mugs anyway. In this section, we teach you how to master product research on eBay. Step 5: Analyze competition. To optimize your eBay listings you need to know how the algorithm of its Cassini search engine works. Tip 1: Understand why eBay SEO relies on ranking in searches. Tip 1: Understand why eBay SEO relies on ranking in searches. . Cassini continuously updates the algorithm and shows results most relevant to buyer searches. Cassini is a search engine, just like Google or Bing. 7) eBay may implement Price ranges in buyer search, and place a listing's category tree directly in individual search results. If there is any negative feedback, the Cassini search engine will lower your listing’s ranking. Search category: Talent . I'm a 16 year ebay professional seller. Since all search. I always said. As you’ve seen, there are a lot of opportunities to provide relevant information to your potential buyers and attract lots of traffic to. Cassini is eBay's proprietary search engine, responsible for displaying search results to users. First of all there are four areasthat eBay’s Cassini search engine development team arecontinually working on, and if you research all thechanges that eBay’s implemented over the last 20 odd years the must all come downto these four areas. k. I was talking to a friend over the phone one day and she wanted me to look at one of her auctions that was active. g. Both get seen. Today, an eBay seller who wishes to remain a. Announcements. These big search engines gather information about what users are searching for, what they click on during those searches, and whether or not users. * Extensive study of the dependence on exact match keywords by Cassini. But: As sellers, we had given everything about buyer experience. It is a search engine that indexes every item on eBay and determines which listings to show. Avoid being misleadingWelcome to our video on everything you need to know about eBay Casini🔥𝗝𝗼𝗶𝗻 𝗭𝗶𝗸 𝗛𝗘𝗥𝗘 ️. Fact is the eBay Cassini search engine is the most powerful sale engine on the web. The Cassini search engine is designed to provide eBay users with the most relevant and useful search results possible. However, we found this 2013 Youtube video, with SEO author Todd Alexander breaking down the mechanics. . Now eBay believes it's found its way. Just an average question, what format does the Cassini search engine like more? Sales from the promotions hub or sales from the markdown managereBay spokesperson Ryan Moore said eBay would not be refunding any listing fees for sellers impacted as a result of the policy. . The eBay search engine Cassini explained. Qualify for the free of charge delivery information. . So I ask myself WHY Why is one at the top and the other at the bot. eBay’s Vice President in charge of developing and launching the marketplace’s new Cassini search engine left the company last month before launching its full functionality. On eBay you must use "Wear-Ever". Let the bad reviews pile up — or have an open resolution case or compliance notice — and Cassini will place you lower in the search. Another seller published a graph on April 16th showing a drop in impressions that began around March 24th. open the Ebay page under "ammolite jewelry". This search engine and its algorithm is responsible for evaluating the different. eBay only gets paid, when items are sold – it is common sense then, to display the bestselling products more prominently. . These are the most important keywords and will form the start of the title. 8) While today's Best Match algorithm uses 10s of factors to help it match listings to searches, Cassini's relevancy algorithm will. Cater to Cassini. That said, all of the SEO tips you’ll discover in this tutorial are applicable to your website/blog as well. Here are the factors that matter in eBay SEO. The Cassini search engine. SEO used to be about stuffing keywords and hoping that they will rank high in search results so that you get a lot of traffic to your eBay listings. In terms of your product’s visibility, Walmart and Amazon have similar practices, while eBay is the black sheep. eBay’s listing algorithm has been an object of “hacking and cracking,” where many retailers have found smart ways to attain fast, top-of-the-page listings to help move their inventory. Step 1: Type keywords for your product into the search bar below Tell Us What You’re Selling and select Get Started. Every time a customer searches on eBay, Cassini learns about how people search, engage, and purchase on eBay. One week is famine here the next it goes pretty good. Cassini was rolled out in 2013. It works similarly to Google—it uses algorithms to determine how to rank product listings on its search results. You have to write titles and descriptions of listings, keeping the eBay search engine “Cassini” in mind. How Does eBay’s Search Engine Work? Cassini isn’t quite like Google because eBay users are often coming to buy rather than browse. At the end of our eBay dropshipping course, you will be able to: 1. The more traffic those listings get, the more sales you can get; and that is the purpose of your e-commerce existence, right? We’ve. An algorithm determines how items are ranked on the marketplace and can have a significant impact on an eBay seller. Will someone please look at this link and tell me what in the world it says. To do this, eBay’s search engine asks if this is what the buyer is looking for, if there is enough relevant information and if the product listing educates or entertains the buyer. The Cassini algorithm is based set the internal search engine on which eBay website. See moreThe Cassini algorithm is based on an internal search engine on the eBay website. Auction site eBay basically changed the way listings appear in buyer searches. Understand eBay’s search engine. The information in this tutorial is based on the knowledge I have of it today. com Search: Cassini, SEO, & The “Impossible Dream”. No wonder buyers are fleeing ebay, they can't find a think with this useless million dolla. The. Nobody knows how this algorithm works; only eBay developers do. How can this be fixed? Thanks. . It also incorporates detailed information about shipping, payment, returns, and contact details, ensuring that listings are both. Your title is a major component in how eBay searches display your products. . I wish there was more to help clothing sellers have some better luck with Cassini. . Find Talent. Post a job and hire a pro Talent Marketplace. Ebay has been testing its new Cassini search engine scheduled to be officially rolled out side-wide next year. It grades products based on a series of (somewhat mysterious) data points to create a score reflecting how well a product matches the. You don’t have to be an SEO expert to sell on eBay, but it helps! eBay has its own search engine, Cassini. Google wants you to provide the info or entertainment their users seek; a good Amazon SEO strategy is about selling to everyone who clicks through; Cassini focuses on. 1638. It works similarly to Amazon’s A9 and the Google Search algorithm by prioritizing the best listings from the best sellers. How Does eBay’s Cassini Search Engine Work? This week’s video is about how the eBay search engine works so you can sell more on eBay. Read his guide and see if. The task for eBay’s search engine (Cassini), is to show the most “relevant” eBay listings. 3. Search engines worked based on their algorithms – in eBay’s case, the algorithm is called Cassini. The search engine utilizes various filters in order to do so, which assist in narrowing down the list of items and presenting the ones that best match a buyer’s criteria. Okay so I'm seriously considering re-opening an eBay store and after doing some search on Google I've seen that many sellers here have seen drastic decreases in their sales, so the compelling question is "How Are Everyone's Sales Thus Far?" I've also been doing research into Amazon and their sales. Found this 2015 article talking about sales falling off a cliff for many and offering tips to place better in cassini search results. From the second a customer lands on the eBay homepage the Cassini Search Engine goes to work. Want to increase eBay sales consistently and permanently? Learn to cr. While searching for a simple HDMI cable, weeding out the carp from China, searching by price (don't need top of the line), THIS listing is almost the top of the page. Summary; Recently Viewed. Presented by Sandi Garcia, a. Cassini Search Engine. Any good advertising tips: Flyers? Business Cards? etc. The Cassini search engine that links seller performance and listing performance to visibility is what is killing off many small sellers. 7 billion products listed on eBay, and more than 2 billion items are sold daily. A search engine is basically a portal to a database of information,. As you’ll read in my The Complete Guide to Cassini – The eBay Search Engine tutorial, lower sales conversions mean lower placement in eBay search results. . Mastering eBay product research. Cassini is Values-driven. Cassini, eBay’s search engine, does take keywords into account, but also looks at how relevant a product really is. Understanding key metrics of your eBay store to keep your account in good standing. Put yourself in theshoes of an eBay buyer. the goals for eBay Optimizer. Start Now Solutions Analyze Single. Entering text into the input field will update the search result. Here are 10 things you should know about the changes that may be coming to eBay in 2013:On eBay, your ‘location’ is determined by their search engine (Cassini). Enter your items name, eg. The placement of your products in search results directly correlates to how much traffic (views) your eBay store. The information in this tutorial is based on the knowledge I have of it today. Keyword Optimization for Google – to siphon off free organic traffic from Google and. 2. Google is the most famous search engine, but eBay also has its own search engine named Cassini. Because of the unique nature of eBay’s search problem, we couldn’t use an existing solution. ”. Search google for "Ammolite jewelry". The typical “expert” speaks so blithely about having Cassini figured out, they do. Now, make sure that your customers’ benefits are highlighted more than in the description. Cassini will rank a product and similar ones higher the more other users click and. “laptop cover” and hit “Enter”. It tracks consumer activity and every search on eBay. Google wants you to provide the info or entertainment their users seek; a good Amazon SEO strategy is about selling to everyone who clicks through; Cassini focuses on. To optimize for a search engine, you have to know what it looks for. Are you intrigued? Let’s dive in and explore how does eBay algorithm work, so you can understand the logic behind that serendipitous digital encounter. Just for giggles, do a search for "Super Shooter" on eBay and one on Amazon. the goals for eBay Optimizer. I've been reading a lot of the threads here on the AL board and in other forums about Cassini, # of views, return policy, etc. eBay tracks performance through listing impressions, click-through rate, page views, and conversion rates. The selling on eBay tips in the previous section are a great starting point for that, but to rank even higher, here’s some more advice: 1. The eBay Cassini search engine indexes each item and decides which listings will be shown. Did eBay change their algorithm? eBay has recently rolled out new changes to Best Match, eBay’s sorting algorithm which determines which listings rank at the top of the search results. 2 things that have really HURT us small auction sellers: - Decreasing the relevancy of auctions ending soonest in search. As an AI designed to enhance eBay listings for the Cassini search engine, eBay Optimizer focuses on creating SEO and LSI-optimized titles and descriptions. After 20 years in space — 13 of those years exploring Saturn. The Cassini search engine is eBay’s internal search engine which helps customers find the most relevant items on the marketplace in order to increase their chance of. 4. To provide the best results Cassini algorithm. Conclusion. fixed price) then the other would have a corresponding decrease,” he wrote in an email to AllThingsD. Optimize listings for Cassini and get more traffic to your listings. Vote count: 41. 3 Proven Ways to Beat eBay’s Cassini Algorithm to Promptly Increase eBay Sales in 2023. Just do a quick search on eBay for any item and you’ll see that on the first page there are listings with some common qualities like: Most first page listings will be from Top. * Proprietary keyword algorithm specific to eBay search. 9 Avoid irrelevant links. ” Apparently, it’s not just a tweak of existing algorithms,. Williams' eBay project is a complete rewrite of the piece of software that's been hardwired into eBay's annual $9. Garg founded Search Engine Stream ( A Place for Digital Marketing News and Guides) With having a deep knowledge of search engines and a columnist in his profession, he loves all the things related to Content, Search, Web, Link. Keywords, feedback, returns, my prices are very competitive or lower than most. Poor engagement and customer experience will affect your relevance in Cassini, eBay’s search engine, and result in your listings being deprioritised in the search rankings. . Discover (and save!) your own Pins on PinterestYour eBay username is very important if you are or you wishto be a full-time salon.